Fashion x Technology #TheMerge
As we go about our daily lives, technology is apart of it. With e-commerce on the rise, fashion brands are entering into a new wave of brand execution. Digital is it. New and Heritage brands are meeting consumers where they are, on their phones. Smartphone apps are on the rise, that’s where millennials are shopping. Evolve to sale? We know this is on the strategy table.
Photo Courtesy: NYFWGUIDE