Footlocker Invests in Carbon38


Footlocker is making a 15 million investment into Carbon38.  Carbon38 remains the major selling player for Luxury Athleisure collections worldwide.  Footlocker sees this as a sound investment. We think so too.  Top brands are upleveling their appeal to not just their consumers but acquiring consumers in unconventional ways.  Carbon38 has a shopper that could be a Footlocker shopper in some way.  If consumers are not going to the malls, how will the brand continue to stay relevant. Right?!  We think this is a genius move.

Photo Courtesy: Carbon38





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