Footlocker Invests in Carbon38
Footlocker is making a 15 million investment into Carbon38. Carbon38 remains the major selling player for Luxury Athleisure collections worldwide. Footlocker sees this as a sound investment. We think so too. Top brands are upleveling their appeal to not just their consumers but acquiring consumers in unconventional ways. Carbon38 has a shopper that could be a Footlocker shopper in some way. If consumers are not going to the malls, how will the brand continue to stay relevant. Right?! We think this is a genius move.
Photo Courtesy: Carbon38